Designed For
Driven by
human-centered
design ->
6+
Years of Product Design Expertise
30+
Projects Collaborations
9+
UX Workshops Conducted
3+
B2B Industries Experience
4+
Work Recognitions Recieved
Designing a Talent Strategy Solution for end-to-end talent management by clients
CX Playbook: Scaling UX Practices & Metrics Across Stakeholders
Design as a core value
STRATEGY & RESEARCH
User interviews, surveys, usability testing, personas, journey mapping
INTERACTION DESIGN
Wireframing, prototyping, visual design, interaction design
DESIGN SYSTEMS
Component libraries, design tokens, documentation, governance
TOOLS
Figma, Adobe XD, Miro, Figjam, Lovable, Framer, v0, Notion
DATA METRICS
Google Analytics, Amplitude, Hotjar, Mixpanel, user behavior tracking
COLLABORATION
Agile Sprints, Design critiques, cross-functional connect, design-dev syncs
Common Questions Answered
If you have more questions or want to know more, please reach out, happy to help!
💡What’s your favorite part of the design process?
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💡What’s your favorite part of the design process?
The discovery and synthesis phase, where I uncover patterns, motivations, and unmet needs. I love translating messy data into actionable insights and watching those insights shape design opportunities that feel both intuitive and strategic.
🎯 How do you measure the success of your designs?
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🎯 How do you measure the success of your designs?
Success, to me, is where user behavior and business metrics align. I look at both qualitative and quantitative signals like engagement, task completion rates, NPS, or drop-offs alongside feedback from real users and stakeholders. A design is truly successful when it creates value, clarity, and impact.
🤝 How do you handle feedback and collaboration?
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🤝 How do you handle feedback and collaboration?
I treat feedback as a conversation, not a correction. I aim to understand the intent behind every input and use it to strengthen design outcomes. Collaboration, to me, means co-creating with clarity ensuring every team member feels ownership in the result.
⚖️ How do you balance user needs with business goals?
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⚖️ How do you balance user needs with business goals?
By aligning both under a shared purpose. I use journey mapping, data insights, and success metrics to demonstrate how improving user experience drives measurable outcomes from retention to revenue. Great design, for me, is where empathy meets impact.